Apple Inc. is a technology company that deals with the manufacturing of computer operating systems, smart phones and computers. In management, the company has involved the various control methods to achieve its goals which include behavior, input and output controls. Behavior controls arise in cases where an organization structure itself does not present any means that motivate managers and other employees to exhibit behavior in ways that cause the structure to work or enhance the way it works (Krausert, 2009). Examples of the behavior controls used include standard operating procedures and periodic meetings.
Output controls emphasize on the intended targets and lets managers use their own set of methods to achieve them. When a company depends on these output controls, there will be easy accomplishment of tasks (Ivancevich, 2010). Motivation through bonuses and commission will create a friendly environment for workers and thus there will be selling of more products and higher benefits. Some of these controls used include bonuses and promotions for quality work. On the other hand, input controls are used where output controls and behavior controls cannot be applied. These input controls are however weak in comparison to behavior controls and output controls (Ivancevich, 2010). The input controls include close supervision of workers and use of cameras in the work places to look at the operations of individuals.
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Apple Inc. uses behavior controls and output controls in ensuring that the company grows beyond the normal profits. The controls used by Apple Inc. suit them since they offer them the best way to motivate their employees to produce and sell their products thus managing their competition (O’Grady, 2009). The three control methods can be used by companies to help in managing risk and their financials since workers contribute largely towards the number of sales of any company. Motivation that comes with new products and maintaining customer loyalty is important for the growth of a company.
- Krausert, A. (2009). Performance management for different employee groups: A contribution to employment systems theory. Berlin: Physica-Verlag.
- Ivancevich, J.M. (2010). Human resource management. Foundation of personal, Fifth Edition, Irwin, Boston.
- O’Grady, J. D. (2009). Apple Inc. Westport, Conn: Greenwood.
